---
title: Can agents add tags, attributes, or notes to customer conversations?
description: Yes, during chats, agents can classify customers by adding tags, attributes, and notes. For example, you can tag a customer as “VIP” or add a note about their preferences. These can later be filtered using the chat search option to…
url: "https://www.smsgatewaycenter.com/blog/kb/can-agents-add-tags-attributes-or-notes-to-customer-conversations/"
updated: "2025-05-13"
category: WhatsApp Business API / Agents Chat
---

# Can agents add tags, attributes, or notes to customer conversations?

Yes, during chats, agents can classify customers by adding tags, attributes, and notes. For example, you can tag a customer as “VIP” or add a note about their preferences. These can later be filtered using the chat search option to quickly find specific conversations or customer types.

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