---
title: How do the Incoming SMS Rental Prices Vary Across Different VMN Types?
description: "The **[incoming SMS](https://www.smsgatewaycenter.com/long-code-sms-services/)** rental prices for **[dedicated Virtual Mobile Numbers](https://www.smsgatewaycenter.com/long-code-dedicated-pricing/)** (VMN) at SMSGatewayCenter vary based on the type of VMN selected. The main categories are **Normal** and **Vanity** (which includes Gold, Diamond, Platinum, Mirror, and other premium numbers). Each type…"
url: "https://www.smsgatewaycenter.com/blog/kb/how-do-the-incoming-sms-rental-prices-vary-across-different-vmn-types/"
updated: "2025-06-18"
category: "Bulk SMS / Two-way SMS"
---

# How do the Incoming SMS Rental Prices Vary Across Different VMN Types?

The **[incoming SMS](https://www.smsgatewaycenter.com/long-code-sms-services/)** rental prices for **[dedicated Virtual Mobile Numbers](https://www.smsgatewaycenter.com/long-code-dedicated-pricing/)** (VMN) at SMSGatewayCenter vary based on the type of VMN selected. The main categories are **Normal** and **Vanity** (which includes Gold, Diamond, Platinum, Mirror, and other premium numbers). Each type offers different monthly rental rates, free incoming SMS limits, and overage fees.

## Rental Price for Dedicated Long Code SMS

| VMN Type | Monthly Rental (INR) | Free Incoming SMS | Overage Fee (INR/SMS) |
| --- | --- | --- | --- |
| Normal | 3,000 | 30,000 | 0.08 |
| Normal | 5,000 | 60,000 | 0.07 |
| Normal | 8,500 | 100,000 | 0.06 |
| Vanity* | 4,500 | 30,000 | 0.08 |
| Vanity* | 8,500 | 60,000 | 0.07 |
| Vanity* | 10,000 | 100,000 | 0.06 |

*Note: Vanity includes Gold, Diamond, Platinum, Mirror, and similar premium VMN types. All prices are for a 1-month validity. If renewed before the due date, unused SMS units can be carried forward*.

## Key Points

- **Normal VMNs** have a lower starting rental but offer fewer premium features compared to Vanity numbers.
- **Vanity VMNs** (Gold, Diamond, Platinum, Mirror, etc.) have higher monthly rentals, reflecting their premium status and customizability.
- The **overage fee per SMS** decreases as the monthly rental and free incoming SMS quota increase for both Normal and Vanity types.
- Both types include all core features such as unlimited keywords, auto-response SMS, real-time reporting, and API integration.

### Summary

The choice between Normal and Vanity VMN types primarily affects the monthly rental price, the number of free **incoming SMS**, and the overage fee per SMS. Vanity numbers cost more but offer enhanced branding and exclusivity, while Normal numbers provide a cost-effective solution for standard business needs.

### More Related Articles

- [Are There any Additional Costs or Overage Fees for Exceeding SMS Limits in Dedicated Long Code?](https://www.smsgatewaycenter.com/blog/kb/are-there-any-additional-costs-or-overage-fees-for-exceeding-sms-limits-in-dedicated-long-code/)
- [What are the key Features Included in Each Dedicated Long Code Plan?](https://www.smsgatewaycenter.com/blog/kb/what-are-the-key-features-included-in-each-dedicated-long-code-plan/)
- [What’s the distinction between Dedicated and Shared Long Codes?](https://www.smsgatewaycenter.com/blog/kb/whats-the-distinction-between-dedicated-and-shared-long-codes/)

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