---
title: "Placeholders like {Name} are going out as plain text."
description: "The text inside the braces must match a row-1 header, ignoring case. `Name` works with `{Name}`; `{name }` with extra spaces or a different spelling will not. ### More Related Articles - [Special characters in a tab name (for example…"
url: "https://www.smsgatewaycenter.com/blog/kb/placeholders-like-name-are-going-out-as-plain-text/"
updated: "2026-08-17"
category: Integrations / Google Sheets Integration / Troubleshooting
---

# Placeholders like {Name} are going out as plain text.

The text inside the braces must match a row-1 header, ignoring case. `Name` works with `{Name}`; `{name }` with extra spaces or a different spelling will not.

### More Related Articles

- [Special characters in a tab name (for example &) caused an error.](https://www.smsgatewaycenter.com/blog/kb/special-characters-in-a-tab-name-for-example-caused-an-error/)
- [I renamed a tab in Google Sheets and the connection broke.](https://www.smsgatewaycenter.com/blog/kb/i-renamed-a-tab-in-google-sheets-and-the-connection-broke/)
- [Incoming replies are triggering outbound messages.](https://www.smsgatewaycenter.com/blog/kb/incoming-replies-are-triggering-outbound-messages/)

Found this useful?[Add as Preferred Source on Google](https://www.google.com/preferences/source?q=smsgatewaycenter.com)