---
title: What does Promotional SMS mean?
description: "**[Promotional SMS](https://www.smsgatewaycenter.com/promotional-sms/)** are marketing messages sent to promote products, services, or offers (e.g., \"Get 30% off this weekend! -123456\"). Restricted to 9 AM - 9 PM under TRAI rules, they use 6-digit numeric sender IDs and are blocked for DND-registered…"
url: "https://www.smsgatewaycenter.com/blog/kb/what-does-promotional-sms-mean/"
updated: "2025-02-25"
category: Bulk SMS
---

# What does Promotional SMS mean?

**[Promotional SMS](https://www.smsgatewaycenter.com/promotional-sms/)** are marketing messages sent to promote products, services, or offers (e.g., "Get 30% off this weekend! -123456"). Restricted to 9 AM - 9 PM under TRAI rules, they use 6-digit numeric sender IDs and are blocked for DND-registered numbers. They’re perfect for driving sales or engagement. Start sending with our **[SMS gateway](https://www.smsgatewaycenter.com)**—details at [smsgatewaycenter.com/signup/](https://www.smsgatewaycenter.com/signup/).

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