---
title: What is an RCS Brand and how do I create one?
description: "An **RCS Brand** stores your business identity: brand name, website, industry, logo, contact person and company address. Every RCS bot you register must be linked to a brand, and carriers use these details when they verify your sender. ## How…"
url: "https://www.smsgatewaycenter.com/blog/kb/what-is-an-rcs-brand-and-how-do-i-create-one/"
updated: "2026-09-18"
category: RCS Messaging / Brands
---

# What is an RCS Brand and how do I create one?

An **RCS Brand** stores your business identity: brand name, website, industry, logo, contact person and company address. Every RCS bot you register must be linked to a brand, and carriers use these details when they verify your sender.

## How to create a brand

1. Go to **RCS > My RCS Brands** and click **Add Brand**.
2. **Brand Information:** enter the Brand Name, Official Brand Website, Industry type and Brand logo (a square image, 224×224 px). If your image is larger, the resize tool lets you crop it to size.
3. **Contact Person Details:** enter the first name, last name, designation, mobile number (with country code, for example 919619141191) and email ID.
4. **Company Address:** enter the address line(s), city, state/province/region, country and ZIP/postal code.
5. Click **Submit**.

Your new brand appears in the brand list, showing its industry, contact, location, website and the number of bots linked to it. From there you can **Edit**, **Delete** or **Create Bot** directly.

## Tips for faster verification

- Use your registered business name and the official website that matches it.
- Give a working contact email and mobile number. Carriers may contact you during verification.
- Create more than one brand only if you run genuinely separate business identities.

**Note:** brands cannot be created while an RCS Sandbox Account is active.

### More Related Articles

- [Can I edit or delete an RCS brand?](https://www.smsgatewaycenter.com/blog/kb/can-i-edit-or-delete-an-rcs-brand/)
- [What do the RCS brand statuses mean?](https://www.smsgatewaycenter.com/blog/kb/what-do-the-rcs-brand-statuses-mean/)

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