{"id":1917,"date":"2025-06-24T11:55:41","date_gmt":"2025-06-24T06:25:41","guid":{"rendered":"https:\/\/www.smsgatewaycenter.com\/blog\/?post_type=docs&#038;p=1917"},"modified":"2025-06-24T12:02:19","modified_gmt":"2025-06-24T06:32:19","password":"","slug":"understanding-different-sms-types-in-fintech-transactional-vs-promotional","status":"publish","type":"docs","link":"https:\/\/www.smsgatewaycenter.com\/blog\/kb\/understanding-different-sms-types-in-fintech-transactional-vs-promotional\/","title":{"rendered":"Understanding Different SMS Types in Fintech: Transactional vs Promotional"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.smsgatewaycenter.com\/transactional-sms\/\">Transactional SMS<\/a><\/strong> are service-related messages like OTPs and alerts, while promotional SMS market products or offers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Guide:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use transactional SMS for critical alerts; these can be sent 24\/7 without opt-in.<\/li>\n\n\n\n<li>Use promotional SMS only with explicit consent and during permitted hours.<\/li>\n\n\n\n<li>Clearly distinguish message types in templates.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Transactional SMS are service-related messages like OTPs and alerts, while promotional SMS market products or offers. Guide:<\/p>\n","protected":false},"author":118,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"doc_category":[1428],"doc_tag":[],"class_list":["post-1917","docs","type-docs","status-publish","hentry","doc_category-fintech"],"year_month":"2026-07","word_count":46,"total_views":0,"reactions":{"happy":0,"normal":0,"sad":0},"author_info":{"name":"admin","author_nicename":"admin","author_url":"https:\/\/www.smsgatewaycenter.com\/blog\/author\/admin\/"},"doc_category_info":[{"term_name":"Fintech","term_url":"https:\/\/www.smsgatewaycenter.com\/blog\/kb-cat\/fintech\/"}],"doc_tag_info":[],"_links":{"self":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs\/1917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/users\/118"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/comments?post=1917"}],"version-history":[{"count":0,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs\/1917\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/media?parent=1917"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/doc_category?post=1917"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/doc_tag?post=1917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}