{"id":2423,"date":"2026-08-07T08:26:00","date_gmt":"2026-08-07T02:56:00","guid":{"rendered":"https:\/\/www.smsgatewaycenter.com\/blog\/?post_type=docs&#038;p=2423"},"modified":"2026-08-07T08:26:00","modified_gmt":"2026-08-07T02:56:00","password":"","slug":"what-are-flow-categories-and-why-do-i-need-one","status":"publish","type":"docs","link":"https:\/\/www.smsgatewaycenter.com\/blog\/kb\/what-are-flow-categories-and-why-do-i-need-one\/","title":{"rendered":"What are flow categories and why do I need one?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Categories<\/strong> are Meta\u2019s classification for flows (e.g. SIGN_UP, SIGN_IN, APPOINTMENT_BOOKING, LEAD_GENERATION, CONTACT_US, CUSTOMER_SUPPORT, SURVEY, OTHER). You choose one in the builder <strong>Category<\/strong> dropdown. Meta uses it for <strong>approval<\/strong> and <strong>display<\/strong>. Pick the category that best matches your flow\u2019s purpose to avoid rejection.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Categories are Meta\u2019s classification for flows (e.g. SIGN_UP, SIGN_IN, APPOINTMENT_BOOKING, LEAD_GENERATION, CONTACT_US, CUSTOMER_SUPPORT, SURVEY, OTHER). You choose one in the builder Category dropdown. Meta uses it for approval and display. Pick the category that best matches your flow\u2019s purpose to avoid rejection.<\/p>\n","protected":false},"author":118,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"doc_category":[1966],"doc_tag":[],"class_list":["post-2423","docs","type-docs","status-publish","hentry","doc_category-whatsapp-flows"],"year_month":"2026-08","word_count":51,"total_views":"2","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"admin","author_nicename":"admin","author_url":"https:\/\/www.smsgatewaycenter.com\/blog\/author\/admin\/"},"doc_category_info":[{"term_name":"WhatsApp Flows","term_url":"https:\/\/www.smsgatewaycenter.com\/blog\/kb-cat\/whatsapp-flows\/"}],"doc_tag_info":[],"_links":{"self":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs\/2423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/users\/118"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/comments?post=2423"}],"version-history":[{"count":0,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/docs\/2423\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/media?parent=2423"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/doc_category?post=2423"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/www.smsgatewaycenter.com\/blog\/wp-json\/wp\/v2\/doc_tag?post=2423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}