Deliver Powerful Communication with the WhatsApp Business API

Enhance Service to Customers with WhatsApp Business API Messaging

Interact with 2 billion consumers worldwide using a platform that is quick, easy to use, safe, and dependable. By integrating our WhatsApp Business APIs to send and receive messages, you may enable your company to offer two-way, real-time communication.

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WhatsApp Business API Messaging Provider
WhatsApp Business API Video

An ultimate WhatsApp Marketing Platform

SMS Gateway Center provides the best WhatsApp Messaging platform with seamless connectivity.

Using SMS Gateway Center APIs, sending WhatsApp messages is quick and safe. Integrate the Conversations API to WhatsApp Business integration.

SMS Gateway Center provides more than just connectivity with integrated tools and software for visual workflows, interactive buttons, analytics, and template message management.

Using Quick Responses and Call-to-Action buttons, you can increase engagement and standardise responses.

Send and receive media items, including Documents, pictures, and audio.

Using outgoing Location Messages, share places on a map.

Using the Content API, you can create message templates once for WhatsApp and standardise them across other BSPs.

Using the Conversations API, you can manage participants, session expiration, and archives without writing any more code.

Use the Conversations SDKs to provide clients on WhatsApp and other channels with a unified picture.

With SMS Gateway Center integrations, include basic bots, intelligent assistants, and the capability to escalate to agents.

WhatsApp Business API
Enhancing Customer Experience

In today's digital age, businesses need to adapt to the changing times and provide customers with the convenience they crave. One of the best ways to achieve this is by using the WhatsApp Business API.

With over 2 billion active users, WhatsApp is one of the most popular messaging platforms in the world. The WhatsApp Business Solutions API allows businesses to communicate with customers in a more personal and efficient way. Whether you're a small business owner or a large corporation, the WhatsApp Business API can help you improve customer engagement and satisfaction.

Discover real-world WhatsApp Business API Use Cases for retail, healthcare, finance, education, and more.

Here are some of the benefits of using the WhatsApp Business API:

Instant communication

With WhatsApp, businesses can respond to customer queries in real-time, providing them with the information they need when they need it.

Personalized experience

The WhatsApp Business API allows businesses to create personalized messaging experiences for their customers, making them feel valued and appreciated.

Multi-device support

Customers can access WhatsApp from multiple devices, ensuring that they can communicate with businesses from anywhere, at any time with anyone
in any country.

Secure messaging

WhatsApp uses end-to-end encryption to ensure that all messages are secure and private. You can also encrypt your messages on our platform and decrypt while downloading reports.
WhatsApp Automation

Automation

Businesses can use the WhatsApp Business API to automate certain tasks, such as sending order confirmations or appointment reminders, freeing up valuable time for their staff.
WhatsApp Multilingual

Multilingual

Provide support for multiple languages and automatically translate message templates to communicate in the user's preferred language. Live agents also can chat in regional languages.
WhatsApp Quick Onboarding

Quick Onboarding

Accelerate the time-consuming process of groundwork, verification, and security approvals with a 50% faster onboarding process and set up Facebook Business Manager.
WhatsApp Rich Media Support

Rich Media Support

The WhatsApp Business API supports a wide range of rich media formats, including images, videos, and documents. Engage with informative messaging.

Discover features on our WhatsApp platform

A unified platform for all your WhatsApp Messaging Needs. Right from chat, creating bot response system, agents, template messaging, template application, media management, replies and much more.

Import and Act!

  • Import all your templates in a single click action from Meta.
  • Import all your contacts.
  • Broadcast approved template messages.
  • View real-time analytics.
  • Reply or chat with incoming messages.
Interesting? Let's get started
WhatsApp Broadcast WhatsApp Messages

Bot and Human Agents

Using single WhatsApp number, you can assign multiple human live agents to chat with your clients to provide instant WhatsApp support.
Enable auto assigning of Bots if agents are busy or out on vacation.
Add and manage filters such as attributes, tags and notes. Using the same, you can filter out all such tagged messages using our chat search option.
WABA Live Agent Chat

Auto Response Chat System

Your WhatsApp Chatbot always stays online 24x7 for all your customer queries.
You can set keyword based answers for any questions raised by your customers.
Your WhatsApp ChatBot can solve your customer queries, send files, videos and images in a smart automated program.
WhatsApp Auto Response Chat System

In-Built CRM

Our rich feature enabled platform provides you all the required CRM benefits.
During chat, your agents can classify customers with tags, attributes and add notes.
Our group contact management feature enables you to add/import unlimited phone contacts and send group messaging.
WhatsApp In-Built CRM

Automation with CRM Platforms

Connect with our WhatsApp Messaging API with your popular and trusted CRMs such as Shopify, Hubspot, WooCommerce, Zapier, Zoho, SalesForce, etc.,
You can send WhatsApp notifications such as order updates, abandoned cart, exited app users, event updates and much more.
We provide assistance in your CRM connectivity, do not hesitate to ask.
WhatsApp Automation with CRM Platforms

Frequently Asked Questions

What is WhatsApp Business API?

The WhatsApp Business API was introduced to assist medium-sized and big businesses who wished to utilise WhatsApp for mass consumer communication. With automated answers, WhatsApp chatbots, and interactive messages, organisations may automate communication.

Simply said, it enables companies to design a customised communication channel that best suits their clients' needs.

What distinguishes the WhatsApp Business App from the WhatsApp Business API?

WhatsApp Business API: The service for medium-sized and big companies who interact with clients on a large scale, typically through integrating it with other business systems.

WhatsApp Business App: Available for iOS and Android, WhatsApp Business App is the ideal option for home-based and small businesses with just one owner who serves clients. This cannot be used to build chatbots or notify consumers automatically.

How can I use it?

The WhatsApp Business API cannot be downloaded by business users directly.They must work with a Business Solution Provider (BSP) in order to obtain the WhatsApp API for their company or can directly use Meta's API directly and use platforms to send messages and have live agent chat facility. We provide both services.

Does it cost nothing?

It is not free, in contrast to the WhatsApp for Business app that is accessible through the Google Play Store. The base price established by WhatsApp and the commission levied by BSP determine the pricing. BSPs pay WhatsApp to access their API and share a connection with their end users. Each BSP is allowed to determine its own pricing.

What are the Standout Features?
  • Integrations with third-party apps, analytics, and CRM software.
  • Verified profile with a Green Tick.
  • Send broadcast messages for bulk notifications.
  • Support for WhatsApp Chatbot & Interactive Messages
  • Multi-agent access for customer support
Can I use my existing Phone Number?

You should link a phone number to your WhatsApp Business API account. As SMS is required for OTP verification, the phone number associated with the WhatsApp Business API must be allowed to accept calls or SMS.

SMS Gateway Center advises choosing a phone number that isn't already registered for a App or Business Messaging account. It is possible to migrate phone numbers from the app to the API, but WhatsApp does not permit the reverse.

How pricing is charged?

Business Initiated Conversations: These are interactions between a company and a user.There will need to be a message template for these business-related conversations.

User-Initiated Conversations: These are communications that a user initiates with a company. A firm is considered to have begun a discussion when it responds to this communication within a 24-hour span. Throughout this 24-hour period, businesses may send free-form messages.

Related Links

Check out these related links

  1. WhatsApp Business API is a powerful tool that allows businesses to connect with their customers in a more personalized and engaging way.
  2. With its cutting-edge capability, SMSGatewayCenter is leading the way in the personalization revolution by enabling...
  3. The most effective tools you can use to improve your communication strategy. You may greatly increase...
  4. While it offers many benefits, there are also some challenges that businesses may encounter when using it. Here are a few examples:
  5. Measuring the effectiveness of messaging campaigns is essential for improving their performance over time. Here are some key metrics that businesses...
  6. It is a powerful tool for businesses to communicate with customers. By leveraging the popularity of WhatsApp, businesses can ...
  7. To use the WhatsApp Business API, businesses need to meet certain eligibility requirements. These requirements are designed to ensure that the API ...
  8. WhatsApp Business API has emerged as a powerful platform for businesses to engage with their customers, providing a direct and convenient means of ...

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Testimonials

Why do Great Businesses Trust SMS Gateway Center?

K

Kurlon IT

2022-08-04

We have tied up with other SMS providers also, but SMS GatewayCenter is quite good. Good Service from the team. We are very happy with the service be it accounts related or technical issue. We always get good response.

I

INOX Air Products

2018-02-09

We have an excellent experience with SMS Gateway Center. The services and support has been of very high standard.

S

Shalabh Arora

2025-04-11

I’ve been using SMSGatewayCenter’s bulk SMS and WhatsApp services since early 2022 for my small business, and the experience has been fantastic. The platform is intuitive, and the message delivery is incredibly reliable, reaching my customers without fail. The 24/7 support team is quick to assist, and the cost-effectiveness is a big plus. It’s transformed how I connect with my audience, and I highly recommend it to other entrepreneurs! (Google Revirews)

R

Reflex

2025-04-11

We’ve been using your bulk SMS services for a few months, and the results have been phenomenal. The open rates and customer engagement have gone through the roof. Highly recommend for any business looking to scale fast! (Google Revirews)

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Vedanth Gowda

2025-04-18

I’m Vedanth Gowda, leading a finance business, and I’ve been leveraging SMSGatewayCenter’s bulk SMS and WhatsApp tools —absolutely transformative! The platform’s speed and precision in delivering financial alerts to my clients are unmatched, giving me a competitive edge. Samrat’s expertise in tailoring notification workflows for market updates was a standout, and the robust security features instilled trust. The affordable pricing and proactive support team make it a no-brainer. Perfect for finance pros aiming to elevate client trust and efficiency! (Google Revirews)

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Naval Bhatnagar

2025-04-12

From day one, the team at SMS GATEWAY CENTER guided us through setup, testing, and launching campaigns. Their support is A+. Whether you’re new to SMS marketing or experienced, they make it smooth. Thank you Aakash. (Google Revirews)