Seamless Zoho SMS Integration with SMS Gateway Center's Bulk SMS API
Zoho SMS Integration with SMS Gateway Center empowers your business to send real-time notifications, alerts, and personalized messages directly from Zoho CRM, Zoho Books, Zoho Desk, and other Zoho apps. This integration streamlines customer communication by automating SMS workflows using our high-speed, DLT-compliant Bulk SMS API. Whether it's lead follow-ups, payment reminders, ticket updates, or marketing campaigns, our robust platform ensures reliable SMS delivery and scalable connectivity with the entire Zoho ecosystem.


What is Zoho and How Does Zoho SMS Integration Work?
Zoho is a leading cloud-based business suite offering CRM, invoicing, customer support, and marketing tools to over 80 million users worldwide. Popular products include Zoho CRM, Zoho Books, Zoho Desk, and Zoho Campaigns, empowering businesses to manage operations, sales, and customer service in one centralized platform.
Zoho SMS Integration with SMS Gateway Center enables businesses to send automated SMS alerts for leads, invoices, support tickets, and workflows directly from Zoho applications. By connecting our Bulk SMS API to Zoho via custom functions or third-party platforms like Deluge or Zoho Flow, businesses can trigger SMS messages based on real-time events — improving communication, engagement, and operational efficiency.
This integration ensures DLT-compliant messaging across India, fast delivery, and personalized templates, making it ideal for businesses that rely on timely and scalable customer interactions.
In order to send automated text messages, you need to set up an Automation Workflow with Action Webhook on Zoho portal.
Integrate SMS Gateway Center Bulk SMS API with Zoho CRM
Send Real-Time SMS Notifications from Zoho CRM by integrating with SMS Gateway Center's reliable Bulk SMS API. This integration allows you to automate SMS alerts for leads, deals, follow-ups, payment reminders, appointment confirmations, and more — all directly from your Zoho CRM dashboard.
With Zoho CRM SMS Integration, you can enhance customer interactions through personalized, timely messaging using workflows, custom functions, or Deluge scripting. Whether it's new lead alerts or follow-up reminders, SMS Gateway Center ensures DLT-compliant delivery with high throughput and real-time delivery reports across India.
Perfect for sales teams, customer support, and marketing workflows, this integration helps improve engagement, reduce response times, and close deals faster. Backed by 24/7 support, scalable infrastructure, and easy API implementation, SMS Gateway Center makes it simple to empower your Zoho CRM with effective SMS communication.

Want to activate SMS inside Zoho CRM? Reach out to our team for setup support and tailored guidance.
How to Configure SMS API in Zoho CRM with SMSGatewayCenter
Integrate SMSGatewayCenter’s Bulk SMS API with your Marg ERP software to send instant SMS notifications for sales, ledger balances, payments, and more. Follow this step-by-step guide to configure SMS setup and start communicating effectively with your customers.
Login to your Zoho CRM account, go to top right menu bar and click on Settings.

Go to Automation > Workflow Rules.

Click on Create Rule button to add new Zoho Workflow rules page.

Select your desired module for which you want to set up this workflow and fill in the optional fields as shown in the screenshot. Click on Next.

When you move on to the next page, select a workflow trigger with your desired condition. For demo purpose, we have selected WHEN as CREATED and CONDITION trigger as ALL CONTACTS. So, when any contact comes in, then you will be notified with SMS. Click on Next.

Under Instant Actions, Click on Webhook to configure SMS API.

Webhook popup window appears, fill in the details:
Name: Name your webhook, it acts as an identifier.
Description: Write a breif description about this webhook rule.
Method: Select protocol method.
URL to Notify: This is the SMS API endpoint. Recommended is POST.
Authorization Type: Select General.

Scroll down, under Body section, select Type as Form-Data.

Under Module Parameter, Click on Add Parameter.
Type mobile in parameter name field. Select your desired Parameter Type and Select Mobile in Parameter Value dropdown.
Under Custom Parameter, Click on Add Parameter and enter following details:
Parameter Name | Parameter Value |
---|---|
userId | YourUsername |
password | YourPassword |
sendMethod | simpleMsg |
msgType | text |
senderId | YourApprovedSenderID |
Under User defined Format, Click on Add Parameter and enter following details:
Parameter Name | Parameter Value |
---|---|
msg | Hello ${Contacts.First Name} Thank you for contacting us. We will be in touch with you shortly. |
Note:
You can type # (hashtag) and you will find all parameters within the Zoho CRM to include in your message.
Indian customers need to follow DLT rule and include the message as per DLT approved template.

Click on Save and Associate and lastly click on Save to save this workflow.
So, now on, when ever condition is met then the SMS gets triggered.
You can also request for assistance to set up and guide you in your Zoho account.
Do you use Zoho CRM? Connect SMS Gateway Center as your SMS Connector and send SMS notifications seamlessly. We offer good discounts to Zoho CRM customers. Contact us today to configure Zoho SMS Gateway and get the best deals for SMS Notifications.
Why Choose SMS Gateway Center for Zoho CRM SMS Integration?
Zoho CRM is a leading cloud-based customer relationship management platform trusted by businesses worldwide to manage leads, sales, and customer communication. By integrating Zoho CRM with SMS Gateway Center, you can automate SMS alerts for follow-ups, lead nurturing, appointment reminders, payment updates, and more—directly from your Zoho dashboard.
Our secure and scalable Bulk SMS API enables real-time, DLT-compliant message delivery across India. It supports transactional and promotional messages, ensuring high deliverability and detailed analytics for every message sent through Zoho workflows or custom functions.
Whether you're a startup managing a small sales team or a large enterprise with multi-region CRM operations, Zoho CRM SMS Integration with SMS Gateway Center empowers you with faster communication, better lead conversion, and enhanced customer satisfaction—all with minimal setup and 24/7 technical support.


Best Practices for Zoho CRM SMS Integration
- Start with a Test SMS: Run a test message from Zoho CRM to ensure that the API credentials and delivery workflow are configured correctly before full rollout.
- Use Merge Fields Smartly: Map Zoho fields like customer name, phone number, lead stage, or appointment date into SMS templates to deliver personalized communication.
- Automate Strategically: Set up workflows in Zoho to trigger SMS messages for key actions such as new lead capture, deal closure, meeting reminders, or ticket updates.
- Monitor Performance: Combine Zoho CRM analytics with SMSGatewayCenter's delivery reports to track open rates, response times, and message delivery efficiency.
With Zoho CRM SMS Integration via SMS Gateway Center, you can strengthen customer engagement, automate sales and support messaging, and ensure consistent communication across your CRM operations.
Already using Zoho CRM? Integrate SMSGatewayCenter today to automate and personalize SMS updates for every stage of your customer lifecycle. Enjoy DLT-compliant delivery, high reliability, and expert support from our team!
Frequently Asked Questions about Zoho CRM SMS Integration
Zoho SMS Integration connects your Zoho CRM with SMSGatewayCenter's Bulk SMS API, allowing you to send automated, real-time SMS alerts to leads, contacts, and customers directly from your CRM workflows.
You'll need an active Zoho CRM account, a SMSGatewayCenter account with SMS credits, and DLT-approved templates and Sender ID for sending messages in India.
Login to Zoho CRM, navigate to Settings > Automation > Workflow Rules, create a new workflow, set your trigger conditions, and add a Webhook action with SMS Gateway Center's API endpoint and parameters to automate SMS sending.
Yes, by integrating our API with Zoho workflow automation, you can trigger SMS on specific events like form submissions, lead assignments, or deal updates.
Yes, you can use Zoho CRM's merge fields in your SMS templates to send personalized messages such as customer names, order details, and custom information dynamically.
Absolutely. All messages sent through SMSGatewayCenter are routed via DLT-compliant SMS routes as mandated by TRAI in India.
You can send lead alerts, follow-ups, meeting reminders, payment notifications, and status updates directly from Zoho using our SMS API.
Yes, you can track SMS delivery status and view logs in SMS Gateway Center's dashboard, enabling you to monitor the success of your SMS campaigns sent from Zoho CRM.
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