Fast Moving Consumer Goods (FMCG) also known as Consumer Packaged Goods (CPG) are quite popular goods that are consumed on daily basis. FMCG companies have a strong market presence with increasing demand of consumable items in the everyday lives of millions of people. Right from household to office to schools to other utilities, FMCG companies have a strong brand competition which is quite ubiquitous in the market.
Considered to be one of the growing industries, Indian FMCG sector are expanding their business for electronic goods items also. Though the market seems to be widespread, with its strong MNC presence the sector seems to be well organized in terms of its distribution network.
FMCG industry needs to communicate with lot many people who are involved in the process. Since this industry is facing intense competition, it becomes necessary to have regular and continual communication among large number of people involved while managing the business.
They have to ensure smoother transaction procedure between the organized and unorganized market segments. Using the SMS Messaging Service proves to be the effective way of communication for all FMCG companies. A quick message update or information can be instantly delivered to many people at a click of a button. FMCG services across the globe are making use of Bulk Messaging Service that helps them to market, advertise and communicate information at a single go.
Time being an important factor, sending out bulk text messages to various persons at a single click, saves lot of time and cost. Also it helps to promote your products and services in the market in an efficient way as every message sent reaches to the individual making your brand presence more visible and reliable.
Bulk SMS Services for FMCG Industry
SMS service is very useful for all people involved in the process right from manufacturing to distribution unit. To ensure smooth business, Bulk messaging is used among vendors, retailers, wholesalers, customers, dealers, field men, employees, managers, supervisors, transporters, drivers, manufacturers, suppliers, shop owners, clients, buyers, purchasers and many more to communicate effectively.
Being a two–way facilitator, SMS service helps customer interaction in the right sense. It helps FMCG companies to get regular feedbacks on their products and services from the customers and clients. Updates on new materials, new offers, new launches and many other promotional activities can be easily disseminated by FMCG services via text messaging service.
To ensure that the instant Pick and Deliver system is genuinely followed by FMCG services, SMS services help to maintain the same. Considered as one of the cheapest information delivery system, SMS plays a vital role for all FMCG companies to improve business.
We at SMS Gateway Center offer our FMCG clients an end to end SMS solution to reach out timely information related to FMCG services to larger section of audience. Our bulk SMS services will ensure your company’s productivity and increase business profitability. Understanding the needs of FMCG companies, services at SMS Gateway Center provide an easy to use Bulk Messaging interface that will help overall smooth transaction process.
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