The SMS rate plan on SMSGatewayCenter includes two key pricing columns—Rate Per Msg and Rate Per DLT Msg—which apply differently based on your SMS usage. Here’s the difference:
Rate Per Msg #
- This is the standard cost per SMS message in INR (e.g., “0.25 INR”).
- Applies to all SMS messages sent to a specific country, regardless of DLT compliance.
- Used for countries or messages where DLT (Distributed Ledger Technology) regulations don’t apply.
Rate Per DLT Msg #
- This is the cost per SMS message in INR for messages that comply with India’s DLT regulations (e.g., “0.30 INR”).
- Applies specifically to Indian customers sending SMS within India, where DLT registration is mandatory to combat spam.
- May be higher than the standard rate due to additional compliance costs.
How They Differ #
- Applicability: Rate Per Msg applies globally, while Rate Per DLT Msg is specific to India.
- Compliance: Rate Per DLT Msg includes costs associated with DLT registration and compliance, which Rate Per Msg does not.
Best Practices #
- If sending SMS in India, ensure your DLT Principal Entity ID is updated in your profile to use the correct rate.
- Compare both rates to budget accurately for Indian vs. international campaigns.
Understanding these rates helps you manage SMS costs effectively on SMSGatewayCenter. For assistance, contact our support team.