RBI’s new guidelines require fintech lenders to follow strict messaging norms to prevent fraud and protect borrowers. This includes clear disclosures, consent management, and secure messaging practices.
• Send only RBI-compliant messages with proper disclosures.
• Use secure channels for OTP and transaction alerts.
• Avoid unsolicited promotional messages.
• Keep audit trails for all communications.
RBI’s Digital Lending Directions 2025 and SMS Compliance for Fintech
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Updated on 24/06/2025