WhatsApp Business API enables fintech firms to communicate with customers securely and interactively on WhatsApp, the most popular messaging app in India. It supports notifications, customer support, and two-way conversations.
• Register your business and templates with WhatsApp to comply with policies.
• Use it for sending payment confirmations, loan status updates, and customer queries.
• Integrate with your CRM for personalized messaging.
Understanding WhatsApp Business API for Fintech Companies
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Updated on 24/06/2025