How does incoming reply logging work?

Name: SMSGatewayCenter
Address: 225 & 226, Ground Floor, Raghuleela Mega Mall, Behind Pohisar Bus Depot, Kandivali West, Mumbai, 400067, IN
Telephone: 912228657726
Price range: 20

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When enabled for a channel, an incoming reply is posted as a Chatter feed item on the matching record, for example “Incoming SMS from 9198…: message text”.